Genetic Testing

Will consumer behaviour change as genetic testing becomes more accessible?

Mick James

In the next decade, genetic tests may become significant and cheap enough that advisers begin suggesting insurance customers test prior to applying for insurance cover. Will consumer behavior change as genetic testing becomes more accessible?

Reprinted with permission of the European Actuary (TEA), the biannual magazine which is published under the responsibility of the Actuarial Association of Europe (AAE) (http://www.the-european-actuary.org/).

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Author

Mick James

Director (former), Business Development, RGA UK

​Genetic Testing

Will consumer behaviour change as genetic testing becomes more accessible?

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Genetic Testing